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Social media is a powerful tool but poses legal risks for employers, directors, and staff, especially with the increasing need to protect employees’ psychosocial well-being online. Employers are legally required to prevent unlawful behaviour like sexual harassment, which can extend to online platforms, and may be held accountable for harm caused by social media posts featuring staff. When involving employees in social media content, employers must obtain explicit consent, ensure confidentiality, and update policies to reflect expectations. Employees can refuse participation if it wasn’t part of their role, and requests should respect their privacy and personal circumstances.

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Olivia Mitchell