Rebranding Equity as ‘Belonging’ Won’t Advance Justice — It’s DEI Rollback in Disguise

Since 2024, many organisations have scaled back diversity, equity, and inclusion (DEI), replacing “equity” with softer terms like “belonging” or “community.” This shift risks masking systemic inequities, undermining accountability, and reinforcing bias. A 2025 NYU survey found 80% of leaders believe reducing equity efforts heightens reputational and legal risk. To counter this, organisations must embed clear equity goals, ensure data transparency, empower diverse voices, hold leaders accountable, and show DEI’s impact through stories and metrics.

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